From the very first stages of projects ethnographic research methods ensure that design teams empathize with the perspective of the people they design for. Many design disciplines and media come together in this new field, from architecture to interaction design, from mobile phones to newspapers. To innovate, organisations need to look at their customers more than their competitors nowadays. Service design shows how this can be done in practice. With this hands-on workshop PICNIC brings the service design approach to a wider audience for the first time in the Netherlands.
Ben je op PICNIC? Wil je kennismaken met Service Design? Kom dan zeker bij de Lab langs. Je weet dan meteen wat je te wachten staat op de aankomende internationale Service Design conferentie!